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AP Civics Ch. 9 Flashcards

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7921621520Air WarsThe fact that modern campaigns are often a battle of opposing televised advertising campaigns.0
7921630205Candidate- Centered PoliticsElection campaigns and other political processes in which candidates, not political parties, have the initiative and influence.1
7921701797Hard MoneyCampaign contributions donated directly to candidates2
7921725351Hired GunsA term that refers to the professional consultants who run campaigns for high office3
7921737906Money ChaseDescribes the fact that the U.S. campaigns are very expensive and that candidates must spend a great deal of time raising funds in order to compete successfully4
7921767077NominationThe action of nominating or state of being nominated.5
7921779256Packaging (of a candidate)In modern campaigning, the process of recasting a candidate's record into an appealing image.6
7921798087Party-Centered PoliticsElection campaigns and other political processes in which political parties, not candidates, have the initiative and influence.7
7921816763Party OrganizationsThe party organizational units at national, state, and local levels8
7921829466Primary ElectionA form of election in which votes choose a party's nominee for public office; in most primaries, eligibility to vote is limited to voters who are registered members of the party.9
7921861694Service RelationshipThe situation where party organizations assist candidates for office, but have no power to require them to accept or campaign on the party's main policy positions.10
7921887962Soft MoneyMoney raised, not subject to legal limits, that is given to a political party for general purposes rather than giving directly to a candidate.11
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