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AP English Language (Rhetoric) Flashcards

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5702979911EthosThe qualities of character, intelligence, and good-will in a writer or speaker that contribute to an audience's acceptance of the claim.0
5702994634LogosAn argument based on reason.1
5702997886PathosAppeal to the emotions.2
5703003280RhetoricThe art of using language to persuade.3
5703014532ClaimThe proposition that the author is trying to prove.4
5720658474Claim of Fact...assert that a condition has existed, exists, or will exist and are based on facts or data that the audience will accept as being objectively verifiable.5
5720669695Claims of Value...attempt to prove that some things are more or less desirable than others; they express approval or disapproval of standards of taste and morality.6
5720687209Claims of Policy...assert that specific plans or courses of action should be instituted as solutions to problems.7

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