Terms : Hide Images
| 14919831418 | Audience | the listener, viewer, or reader of a text | 0 | |
| 14919834703 | Concession | an acknowledgement that an opposing argument may be true or reasonable | 1 | |
| 14919844694 | Connotation | Meanings or associations that readers have with a word beyond its dictionary definition, or denotation. | 2 | |
| 14919851866 | Denotation | the literal meaning of a word | 3 | |
| 14919858741 | Context | The circumstances, atmosphere, attitudes, and events surrounding a text. | 4 | |
| 14919863265 | Counterargument | an opposing argument to the one a writer is putting forward | 5 | |
| 14919867419 | Ethos | Speakers proving their credibility on a given topic | 6 | |
| 14919875094 | Logos | an appeal based on logic or reason | 7 | |
| 14919877060 | Occasion | the time and place a speech is given or a piece is written | 8 | |
| 14919880498 | Pathos | Appeal to emotion | 9 | |
| 14919886743 | Persona | The character a speaker shows to the audience | 10 | |
| 14919897397 | Polemic | an aggressive argument that tries to establish the superiority of one opinion over all others | 11 | |
| 14919904592 | Propoganda | Ideas spread to influence public opinion for or against a cause, can be rumors, lies, etc. | 12 | |
| 14919916172 | Purpose | the goal the speaker wants to achieve | 13 | |
| 14919920145 | Refutation | a denial of the validity of an opposing argument | 14 | |
| 14919927727 | Rhetoric | the art of finding ways to persuade an audience | 15 | |
| 14919933885 | Rhetorical Appeals | Rhetorical techniques used to persuade an audience by emphasizing what they find most important or compelling. The three major appeals are to ethos (character), logos (reason), and pathos (emotion). | 16 | |
| 14919937194 | SOAPS | Subject, Occasion, Audience, Purpose, Speaker | 17 | |
| 14919937195 | Speaker | the person or group who creates a text | 18 | |
| 14919940872 | Subject | the topic of a text | 19 | |
| 14919947265 | Text | Any cultural product that can be read | 20 |
