Terms : Hide Images
| 4835679238 | Audience | The listener, viewer, or reader of the text. | 0 | |
| 4835679239 | Concession | An acknowledgement that an opposing argument may be true or reasonable. | 1 | |
| 4835679240 | Connotation | Meanings or associations that readers have with a word beyond its dictionary definition. | 2 | |
| 4835679241 | Context | The circumstances, atmosphere, attitudes, and events surrounding a text. | 3 | |
| 4835679242 | Counterargument | An opposing argument to the one a writer is putting forward. | 4 | |
| 4835679243 | Ethos | Usage to demonstrating that they are credible and trustworthy to speak on a given topic. | 5 | |
| 4835679244 | Logos | Uses statistics, examples, rational ideas, facts, and specified details to back anything up. | 6 | |
| 4835679245 | Occasion | The time and place a speech is given or a price is written. | 7 | |
| 4835679246 | Pathos | To emotionally motivate their audience. | 8 | |
| 4835679247 | Persona | The face or character that a speaker shows to his or her audience | 9 | |
| 4835679248 | Polemic | An aggressive argument that tries to establish the superiority of one opinion over all others. | 10 | |
| 4835679249 | Properganda | The spread of ideas and information to further a cause. Uses rumors, lies, disinformation, and scare tactics in order to damage or promote a cause. | 11 | |
| 4835679250 | Purpose | The goal the speaker wants to achieve. | 12 | |
| 4835679251 | Refutation | A denial of a validity of an opposing argument. | 13 | |
| 4835679252 | Rhetoric | The art of finding ways to persuade an audience. | 14 | |
| 4835679253 | Rhetorical appeals | Rhetorical techniques used to persuade an audience by emphasizing what they find mist important. | 15 | |
| 4835679254 | Rhetorical triangle | A diagram that illustrates the interrelationships among the speaker, audience, and the subject in determining a text. | 16 | |
| 4835679255 | Soaps | Uses subject, occasion, audience, purpose, and speaker. | 17 |
