Terms : Hide Images
| 14923979230 | Polemic | Greek for "hostile." An aggressive argument that tries to establish the superiority of one opinion over all others. Polemics generally do not concede that opposing opinions have any merit. | 0 | |
| 14923991154 | Propaganda | the spread of ideas and information to further a cause. In its negative sense, propaganda is the use of rumors, lies, disinformation, and scare tactics in order to damage or promote a cause. | 1 | |
| 14924034370 | Refutation | A denial of the validity of an opposing argument. In order to sound reasonable, refutations often follow a concession that acknowledges that an opposing argument may be true or reasonable. | 2 | |
| 14924043153 | Rhetoric Appeals | Rhetorical techniques used to persuade an audience by emphasizing what they find most important or compelling. The three major ones are ethos, pathos, and logos. | 3 | |
| 14924056502 | Rhetoric | Aristotle defined rhetoric as "the faculty of observing in any given case the available means of persuasion." In other words, it is the art of finding ways of persuading an audience. | 4 | |
| 14924084069 | Rhetorical Triangle | A diagram that illustrates the interrelationship among the speaker, audience, and subject in determining a text. | 5 | |
| 14924148804 | SOAPS | A mnemonic device that stands for Subject, Occasion, Audience, Purpose, and Speaker. It is a handy way to remember the various elements that make up the rhetorical situation. | 6 | |
| 14924151291 | Speaker | The person or group who creates a text. | 7 | |
| 14924161896 | Subject | The topic of a text. What the text is about. | 8 | |
| 14924166945 | Text | While this term generally means the written word, in the humanities it has come to mean any cultural product that can be "read" - meaning not just consumed and comprehended, but investigated. This includes fiction, nonfiction, poetry, political cartoons, fine art, photography, performances, fashion, cultural trends, and much more. | 9 |
