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Ch.18 Social Influence

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11307478social influenceprocess whereby one person's behaviors are affected by the words and actions of others
11307479normssocial rules that prescribe what people should or shouldn't do in various situations
11307480descriptive normsreveal rules for how a person should behave by actually showing us how to behave
11307481injunctive normsreveal accepted behavior by somehow telling us what we "should" or "ought" to do
11307482reciprocity norma norm that causes you to act toward someone else as they have acted toward you
11307483deindividuationoccurs when you are in a group and lose your individuality and sense of accountability and might do something that you wouldn't do alone
11307484social facilitationwhen the presence of others improves a person's performance
11307485social impairmentwhen the presence of others reduces the quality of a person's performance
11307486social loafingexerting less effort when performing a group task than you would if performing the task alone
11307487conformitychanging behavior or belief to match those of others, usually through unspoken pressure
11307488compliancechanging behavior because of a direct or indirect request
11307489Aschperformed famous study on conformity in which people gave an obviously incorrect answer just to conform to the group
11307490public conformitya type of conformity where you change your behavior to fit the group, but don't truly believe in it
11307491private acceptancea type of conformity in which you genuinely accept a new behavior or belief
11307492foot-in-the-door approachworks by getting a person to agree to a small request and then gradually presenting larger ones
11307493door-in-the-face approachworks by asking for a big favor that is likely to be denied, then you make a second smaller request "settling" for what you wanted in the first place
11349346low-ball approachworks by obtaining an oral commitment, then increasing the cost of fulfilling this commitment
11349347obediencechanging behavior in response to a demand from an authority figure
11349348Milgramdid benchmark study on obedience showing that 65% of people were willing to give someone extreme shock simply because they were told to do so
11349349expert social powerability to influence peple because they assume the person in power is a knowledgeable and responsible expert in the related subject
11349350legitimate social powerability to influence people because they assume the person in power has the right or legitimate authority to tell them what to do
11349351aggressionan act intended to harm another person
11349352ThanatosSigmund Freud's theory for aggression, the death instinct that must be released in aggressive actions
11349353limbic systembrain system that contains the hypothalamus and amygdala and controls aggression
11349354testosteronemasculine hormone that plays an important role in aggression
11349355culture of honoraggression learned through the passing down of the belief that one may violently defend one's honor
11349356Banduradid landmark study of learned aggression involving children who watched an adult model violent behavior with a "bobo" doll
11349357frustration-aggression hypothesisargues aggression comes from built up frustration (or any stress) triggered by an environmental aggression cue
11349358negative affectunpleasant emotion
11349359excitation transferwhen generalized arousal from one experience carries over to another; this is one factor that can influence aggression
11349360environmental psychologythis field has done research showing that high temperatures, air pollution, noise, and crowds all are factors that lead to aggression
11349361helping behaviorANY act that is intended to benefit another person
11349362altruismunselfish concern for another's welfare; helping at a cost to oneself
11349363arousal: cost-reward theoryholds that people help others to reduce the unpleasant arousal they feel when witnessing suffering
11349364bystander effectwhen, through diffusion of responsibility, people are less likely to help when others are present as well
11349365self-efficacyconfidence in the likely success of one's efforts (to help, in this case)
11349366empathy-altruism theorytheory suggesting that people help others because of empathy with their needs
11349367kin selectionhelping a relative survive so that one's genes may survive in future generations (inclusive fitness)
11349368cooperationany behavior in which people work together to attain a goal
11349369competitionbehavior in which individuals try to attain a goal for themselves while denying it to others
11349370conflictresults from a person or group believing that another stands in the way of their achieving a valued goal
11349371social dilemmaa situation in which an action that rewards an individual most, if taken by all in the group, would be negative for the group
11349372prisoner's dilemmaa social dilemma in which mutual cooperation guarantees the best MUTUAL outcome
11349373resource dilemmadilemma in which people must share a common resource creating conflicts
11349374commons dilemmaa resource dilemma in which people must decide how much to take from a common resource
11349375public goods dilemmaa resource dilemma in which people must decide how much to contribute to a common resource
11349376tit-for-tatacting toward another as they have acted toward you (in the prisoner's dilemma this would involve rewarding cooperation with cooperation, etc.)
11349377zero-sum gamesocial situation in which one person's gains are subtracted from another's resources (there can be only one who gets the resource)
11349378task-oriented leadera type of leader that provides close supervision, gives directions, and discourages group discussion
11349379person-oriented leadertype of leader who supervises loosely, asks for group discussion, and shows concern for group members' welfare
11349380groupthinkhappens when group members are unable to thoroughly evaluate the negative consequences of a decision they are about to make

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