Terms : Hide Images
| 6688826906 | Marketing | The process by which companies create value for customers relationships to capture value from customers in return. | 0 | |
| 6688853910 | Needs | States of felt deprivation. requirements for survival, such as food, clothing, and shelter | 1 | |
| 6688956608 | Wants | The form human needs take as they are shaped by culture and individual personality. things that add comfort and pleasure to your life | 2 | |
| 6689037526 | Demands | Human wants that backed by buying power. | 3 | |
| 6689046926 | Market Offerings | Some combination of products, services, information, or experiences offered to a market to satisfy a need or want. | 4 | |
| 6689059089 | Exchange | The act of obtaining a desired object from someone by offering something in return. | 5 | |
| 6689084031 | Market | The set of all actual and potential buyers of a product or service. | 6 | |
| 6689098958 | Marketing Mangement | The art and science of choosing target markets and building profitable relationships with them. | 7 | |
| 6689110047 | Value Proposition | The set of benefits or values it promises to deliver to consumers to satisfy their needs. |  | 8 |
| 6689137824 | Production Concept | The idea that consumer will favor products that are available and highly affordable; therefore, the organization should focus on improving production and distribution efficiency. | 9 | |
| 6689380542 | Product Concept | The idea that consumers will favor products that offer the most quality, performance, and features; therefore, the organization should devote its energy to making continuous product improvements. | 10 | |
| 6689495712 | Selling Concept | 11 |
